In late 2014, Serif released Affinity Designer to the world. In early 2015, they followed that success with the release of Affinity Photo, the would-be Photoshop-killer. It seems to have worked out pretty well for them.
While software packages like Pixelmator and The Gimp have failed to make any serious dent in the Photoshop market, Affinity software comes with the full weight of Serif behind it. They have the means to make a great product, keep it updated, and most of all, support it (especially important in the professional sector).
Even better, each app only costs $50 USD, and that